EBARA Corporation is a leading producer of industrial, agricultural and commercial technologies with offices and operations worldwide.
The goal of project was to renew their website with a purpose to be more visible and accessible to the global market.
The project involved creating a digital strategy and a content plan for a new website in 9 languages. We worked with each department to create a content strategy allowing the website to present clear consistent message.
It was important for the new design to be modern and accessible on all devices from PC to mobile, while staying inline with the company’s brand.
EBARA Corporation needed to modernize its online presence to better serve a global audience. Their existing site lacked consistent messaging across regions and did not support multiple languages effectively. With operations spanning industrial, agricultural, and commercial sectors, the company required a unified platform that could present clear, department-specific content in nine languages. Furthermore, the site had to perform reliably on everything from desktop browsers to mobile devices. Rain Interactive was tasked with defining a digital strategy that would bring EBARA’s complex, multilingual requirements to life while maintaining strict adherence to the corporate brand.
Rain Interactive developed a comprehensive digital and content strategy in close collaboration with each EBARA department. We designed a responsive, mobile-first website framework that accommodates nine language versions without compromising performance or brand consistency. Our team implemented an open-source content management system with tailored workflows so local teams can update their pages autonomously. We crafted a content plan to ensure clarity and tone across industries, consolidating technical and marketing copy into a cohesive structure. The visual design reflects EBARA’s heritage while leveraging modern UI patterns to enhance usability and accessibility for all users.
The relaunched EBARA website now delivers a seamless, globally accessible experience. Visitors can navigate industry-specific information in their preferred language, and local teams publish updates quickly through the streamlined CMS. Load times and mobile performance improved significantly, resulting in higher engagement and reduced bounce rates across markets. Consistent branding and unified messaging reinforce EBARA’s position as an innovative technology leader. By empowering stakeholders with easy content management and providing end-users with an intuitive interface, Rain Interactive has helped EBARA increase its international visibility and strengthen customer connections worldwide.
